Why do I Need Reputation Management, and What Is It Anyhow?

If you decide to go out for dinner, do you ever look at a restaurant review before going to a new restaurant? Maybe you have a restaurant yourself, and there are plenty of restaurants around Auckland to provide plenty of competition. Do you look at the reviews your customers leave? Reviews can have a major impact on the level of trade, so it’s best you are aware of what is being said.

So how do I find out where the reviews are? How many places online do you have to look to see your reviews? 

As well as reviews, are there any listings loaded by someone else about your business that are wrong or misleading? A well-meaning site that lists your type of business may make potential customers look elsewhere.

What about your competition? Be nice to know what they are up to so you can compare how you are doing, and see where to compete more effectively.

You want to know what your clients are saying about your business. You need to have some input and drive your internet reputation management. Staying on top of this is becoming more important than ever as your customers compare and rank you relative to similar businesses.

Online reputation management refers to the influencing and controlling of the image an organisation to the public. The growth of online social media has made it easy to find opinions on any sort of product or enterprise, with search results a core indicator, and driver, of reputation and success. Pinpoint Local’s Reputation Management service allows you to see, reply and track reviews and make sure your business is listed as widely as possible to bring traffic to your online business.